At well over six Billion searches a day worldwide, there is no doubt that search engines are the most common source of finding information today. To put this into perspective the average number of tweets per day is 500 Million, that’s a thirteenth! In other words, to increase your business’s reach and visibility, striving to… Continue reading Strive not to get on top of search engine listings, but to rather be of value
Time and time again I hear small business owners say that they must get their social media going, or sometimes their words are “we must create content for our social media”. It often takes no more than one question of “why” to stop them in their tracks as the most compelling reason they can think… Continue reading No, you don’t have to be on social media – unless you know what for!
Has it happened to you? You unexpectedly bumped into an ex-colleague and when asked about your new business you suddenly felt paralysed and couldn’t get a word out. Or, perhaps the opposite happened and you started waffling all sorts of information and by the time you started to make sense, your friend gently acknowledged that… Continue reading Fuel your business with these power-words: your elevator pitch