Brand proposition revamp, website restructure and web copy for office management specialist

Company and project overview

Black & White Office Consultancy is a specialist office and facilities management consultancy and founder of The Office Management Group, a global support platform for office professionals. Truly inspiring and fuelled by a wholehearted passion for office management excellence, the mission of both business entities is to not just support and empower, but also to recognise office workers and the profession as a whole.

In order to reflect the substantial growth that has already been unfolding and to support and cater for further expansion,  Founder Hana was looking for someone to translate her multiple businesses and success stories into one congruent brand story, and to revamp and expand her website and marketing messaging accordingly.

Power-Words services
  • Website copy and content audit (of existing web presence)
  • Brand strategy – proposition clarity and revamp, and style & tone of voice guide
  • Website content revamp – new structure and content flow
  • Web copy – writing new and re-writing existing pages to match revamped brand story and proposition
  • Other ‘non-website’ projects: industry article for a magazine, awards entry application, script for a professional company introduction video, social media messaging
Client feedback

“We’ve recently worked with Birgit to do a marketing and content revamp, create content and branding guidelines, ensure we have our values and mission clearly stated and we stick to it! She’s been fantastic to work with, very communicative providing regular updates and managing expectations perfectly. The the new messaging, content structure and copy is just what we needed and the website is almost ready to launch, can’t wait to see the finished product!” ~H Gray, Company Director

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